About

As a child, Veronica was constantly into baking and craft, much of which was learned from her mother. Then she "grew up" and as her career in the worlds of accounting, investment banking and executive coaching flourished, her creativity languished into the background. She even thought that she wasn't creative, to the extent that she declined the option to include "Creative Management" when she was studying for her MBA!

Many years later, as she journalled in her notebook one day, she wrote, "Why do I keep hearing the words, 'baking and art'?" She never found the answer to that question, but the next day, she did begin baking, sugarcraft and cake design once again. And it turns out that Veronica absolutely loves baking and art.

That's how Cakes By Veronica Lim was born.

Veronica uses only the best ingredients that she can find – free range eggs, fresh double cream, finest Belgian chocolate, fresh herbs, spices, nuts and liqueuers, and as much as possible, organic and Fairtrade ingredients - and all decorations and flowers are hand-crafted from sugar. Veronica loves her cakes "fresh, pretty and delicious".

That's also why she keeps things artisan, where there are no factories and no preservatives. Just luxury handmade deliciousness, designed and baked just for you.

Cakes By Veronica Lim is based in Canary Wharf, London